Meet The Folks
Who Make It Happen.
With our expertise, you are next in line for an extraordinary success story. Meet the folks who work relentlessly to make sure you succeed.
Brendan McKernan
Head of Paid Media
Brendan loves data – whether its analyzing a client’s digital performance or running numbers on who to start in fantasy football. When he isn’t knee deep in numbers he can be found searching for the next craft beer to enjoy or cheering on the Baltimore Os or Washington Football Team.
Elijah Perry
Head of Client Services
Elijah brings 14 years of relationship-building and strategic problem-solving to his role leading Client Services. He’s fueled by tough challenges, tight-knit teams, and work that makes an impact. Naturally curious and endlessly personable, he’s always looking for the next way to help people and brands grow.
Annie Yeager
Director, Client Growth
Annie is the glue at Black Propeller, but we don’t tell her that. Glue is a sensitive topic for her. See, Annie loves horses, a lot. And they love her too. Especially Serene Harbor, who made her a famous Steeplechase Jockey. Unfortunately, Annie’s horse racing skills don’t really translate to most other sports, like ping pong. She’s awful at that.
Delaney Newhart
Director, Strategy
Being immersed in the internet from a young age could have ended very badly for Delaney, but fortunately she just really enjoyed watching brands come to life online through their websites, social presence, and advertising. And while she could have never predicted the multi-billion dollar future of digital advertising, she’s thrilled she never lost sight of her passion for discovering new audiences online and finding creative ways to connect with them. Or at least that’s what we hear. She’s not writing this in the third person or anything…that would be weird.
When she’s not writing bios, she can be found exploring Chicago, camera in hand.
Emily Hlavac
Director, Paid Social
Emily loves social media advertising, but loves the Chesapeake Bay more. Although she spends most weekends in the crab capital of the world, she claims to have never tried seafood. Instead, she’ll ask any restaurant if they have buffalo chicken wraps. Maybe that’s weird, or maybe buffalo chicken wraps are just that good.
Hannah Johnston
Director, Creative
Hannah creates seamless user journeys at Black Propeller, driven by performance creative. When she’s not optimizing click-through rates, she’s out on the trails, working on her thru-hike rate. Whether online or outdoors, she’s always on the hunt for the perfect route.
Madelyn Capehart
Director, SEO
Madelyn is a nerd at heart and just wants websites to be faster, easier to navigate, and serve up more engaging content. To make this vision a reality, she has spent the last 10 years working in the SEO industry, spanning from Enterprise brands to local clients. When she is not keeping up on Google updates, & search trends, she is at the beach with the love of her life, her pug, Franklin.
Sonal Rivonkar
Associate Director, Global Resources
Sonal helps our global team run smarter, faster, and more efficiently, powered by her background in performance marketing and behavioral analytics. She’s led teams, shaped strategy and sparked innovation that unlocks new opportunities. Off the clock, she’s still refining anything she can get her hands on: systems, processes, even her weekend plans.
Bev Bankert
Associate Director, Paid Search
Bev brings a decade of digital marketing experience driving high-performance strategies that not only meet but exceed client expectations. From crafting captivating campaigns to mastering the ever-changing paid search landscape she’s honed her skills to deliver results that truly matter. When she’s not strategizing for clients, you can find her exploring the streets of Europe, training her high energy border collie or channeling her love of fashion into a hobby resale business blending her analytical skills and love for style, in a mix of entrepreneurship and fashion.
Mary Morris
Account Executive
Mary’s pride and joy is her dog, Fred. He might be cross-eyed and scared of balloons, but she loves him just the same. She recently moved to Maryland and is already obsessed with crab dip. When she’s not crossing items off of her to-do list, she is staying up to date on the latest Tik Tok trends, and researching new marketing tactics.
Jessica Bratton
Senior Account Manager
Jess is a Harford County native, that clearly doesn’t get out much. When she does, she enjoys glamping with her husband but only if cornhole is involved. On the weekends you can find Jess bartending at the local brewery or hanging out with her cats. Crazy cat lady, or just crazy?
Tina Lopez
Account Manager
Kristina comes from a Communications and Paid Search background with a passion to learn all there is to offer about Paid Media and the ins-and-outs of the industry. When she’s not at work you can find her anywhere but home– whether it’s kayaking around HarCo, going to an Orioles game, or finding the nearest concert, you’re bound to see her around.
Madison Ruhling
Account Manager
Madison loves to explore the creative side of things, especially if it involves choreography. She has been a dancer pretty much her whole life and has been trained in all styles. In her free time, you can find her in the studio creating new choreography!
Kyle Wedemeyer
Creative Strategist
Kyle brings a balance of creativity, problem-solving, and unnecessary memes to the performance creative team. When he’s not crafting up landing pages or ads, he’s likely found curating the perfect Spotify playlist or battling it out in a complex board game you’ve never heard of. Outside of work he loves trying new breakfast spots, playing pickup volleyball, and praying on the Yankee’s downfall (Go O’s).
Katie McHale
Creative Strategist
Katie loves all things creative!! If she’s not designing, you can find her taking photos, journaling, or geeking out over random art history facts. The only thing she loves more than design is her family and friends (that includes all of her pets). She enjoys traveling all around the US and Scotland to visit those she loves!
Katie Grim
SEO Specialist
Katie is equal parts wordsmith and SEO nerd, passionate about creating data-driven content that connects with audiences. With a background in physical therapy and digital marketing, she brings a unique perspective to the world of SEO, including a knack for analyzing and improving systems for optimal performance. Outside of work, Katie can be found relentlessly testing new puns (please stop), hiking her next 14er, or doting on her ever-growing collection of houseplants (some of which are actually thriving).
Leah Forest
Operations Manager
Managing life with two little boys at home has prepared Leah for her role as “Office Mom.” When she’s not organizing and keeping up with demands, she’s either watching Netflix or eating pasta. But probably both. While she’s 99% Greek, the 1% of her that is Italian is her appetite. Seriously, pasta is all she eats.
