Is Your PPC Strategy Growing Your Business?
Business owners tend to struggle with PPC for two reasons:
“I don’t have time to manage PPC”
It’s not easy to manage an entire PPC strategy while running your business. PPC management is truly a full-time job, and many business owners don’t have the time to devote to effective PPC management. That’s where PPC agencies come in..
“My current PPC agency isn’t getting results”
But not every agency can do it right. This could be due to unfamiliarity with your business, clashing values, ineffective practices, or simple lack of experience. Whatever the reason, you’re not getting results, and that’s not acceptable!
Growth Driven PPC Management
Expert PPC management services remove the burden so you can run your business and get the most out of your marketing dollars. This requires a comprehensive PPC management strategy that stretches across all platforms. Your strategy is personalized from end to end, starting with research through strategy development and campaign optimization:
Research & Analysis
We perform extensive research on your market to formulate a comprehensive and competitive PPC strategy. We also consult with you to better understand your target market and immediate business goals.
Strategy Development & Management
After research, it’s time to develop a personalized strategy and manage your campaigns effectively. This includes standard best practices combined with resources and enhancements such as:
- A dedicated account manager
- Campaign development, optimization and migration
- Landing page design
- Banner ad design
- Conversion tracking set up
- Tag Manager and Analytics set up
- Call tracking and recording software
- Custom reporting
- Performance dashboard
Each component of your strategy helps to generate and report on ROI.
Paid ads are not a set-it-and-forget-it kind of tool. They require frequent, detailed review to respond to timely market shifts, take advantage of new advertising features and make continuous improvements. Our optimization practices include:
- Keyword review
- Negative keyword grooming
- Keyword expansion
- A/B AD testing
- Day parting
- Historical performance review
- Budget analysis
- Landing page review
Optimizations are based on data and customized for each ad platform.
Partnership Gets Results
Your complete strategy is unique, personalized to get ROI for your company. We get to know your business inside and out. We dive deep to create a customized ROI-driven strategy. With this insider knowledge, we recommend a mix of PPC services to maximize your ROI. That’s what makes us an industry-leading agency.