Paid Search Marketing
Partner With A Paid Search Agency That Gets Results
Are you tired of throwing money at paid search marketing without getting results to justify the expense? When done right, paid search is one of the most effective forms of advertising on the planet. That also makes it highly competitive, and it can be very expensive when done wrong.
As an industry-leading PPC agency, our goal and passion is generating maximum ROI for our clients. Black Propeller manages more than $1,000,000 in ad spend annually, and our clients earn a significant return on their investment. While you’re busy running your business, you can trust that we’re getting the most out of your marketing dollars.
ROI-Driven Paid Search Optimization
Our relationship with you relies on getting results, and paid search marketing results are measured in ROI. Each and every day, our primary focus is building ROI by interpreting real data and creating campaigns that convert. This includes:
- Keyword and competitor research
- SKAGS (single keyword ad groups)
- Negative keyword pruning
- Ad copy optimization
- Manual bid optimization (keywords, locations, devices, demographics, dayparting, audiences)
- Landing page creation & optimization
- Search engine retargeting
What Makes Our Paid Search Management Services So Effective?
Match Search Intent At Every Touchpoint
Picking the right keywords will only get you so far. We understand how to match the search intent of your target keywords with ad copy, CTAs, and landing pages that turn clicks into ROI.
How do you know what works if you’ve never gotten results before? Our paid search managers have years of experience managing successful campaigns in a variety of industries. And we have the happy clients to back it up.
Let’s do some quick math. Say your business makes $100 for every purchase. You want to invest $5,000 per month in paid search marketing. If we generate 200 leads per month, you make $20,000 on your initial investment. That’s a $15,000 return on ad spend. Pretty great, right?
However, great doesn’t mean maximum ROI. If you could get 400 leads by doubling your investment to $10,000 per month (and raking in $40,000 total revenue), that means you’d also double your return on ad spend to $30,000. If the data shows your ads could make you even more money, we’re going to recommend an increase in budget. That’s what an expert partnership means to us.
Google Premier Partnership
Working with a Google Partner agency gives you a leg up. Not only are we certified in all types of Google advertising, but we also get access to direct support and other resources provided by Google. Your campaigns benefit directly from this exclusive insider knowledge.